Optimize Your Customer Portfolio Against the backdrop of a changing market landscape and dynamic customer demand, the case of optimizing customer portfolio is strong. mehr... Change Management - How to Inspire Your Sales Team With his slogan "Change: We Believe In" charismatic US presidential candidate Barack Obama is inspiring the American people. Not only in politics, also in business change is constant. mehr... Training for Your Sales Team If you´ve got a great product, you´re only halfway there. Without a great sales team, your product or service isn´t going to make you any money. mehr... How to Give Positive Feedback Successful employees ask for more than a decent salary. For both their ego and motivation, a strong and sincere positive feedback from their superiors is a sine qua non. mehr... How to Use A Unique Selling Proposition For Your Growth Strategy A Unique Selling Proposition (USP) is that destinct and appealing idea that sets your business, product, or practice apart from every other generic competitor. mehr... New Year´s Resolutions Motivated employees are the most important assets of any organization. They propel your company forward by positively influencing your business results. mehr... How to Win Sales by Effective Mailings Without professional mailings, any business is doomed to fail. For many companies it is the most cost-effective form of marketing. mehr... Effective Communications: Key Criterion for Business Success Effective Communications is fundamental to your business success. However, getting your products and services noticed by costumers and building brand recognition and trust is a challenge. mehr... Receivables Management: Optimizing Cash Flow and Profitability Creating value by optimizing cash flow and profitability is a key challenge for every company. One of the significant, but often overlooked, levers to increase cash flow and profitability is a state-of-the art accounts receivable department. mehr... SOX – IS It Really Affecting Small And Mid-Size Companies? Enron, WorldCom, Parmalat: The criminal corporate and accounting scandals of these heavyweights shocked the international financial community. In the wake of these scandals thousands of jobs were cut and investors lost billions of US$. more... The Growth Trap: A Serious Challenge for Expanding Companies The situation catches many companies flat-footed. Business is booming, the company is expanding and, all of a sudden, the company founder finds himself dragged into an odd situation. more... No Brand - No Market Companies work hard to achieve maximum awareness for their products. more... >> More MFB News